Todd RoethTodd Roeth is an Assstant Professor, Graphic Design. School of Fine Art.
Marietta College
16 April 2008

New Epson Printers in the Design Lab

Five new Epson 1400 Photo Stylus have been installed in Hermann 314.

One Epson 1280 remains until the end of the year for students who still have ink to use. It will be replaced with a 6th 1400 Printer at the end of the Semester. The new 1400 printers use new ink cartridges, each student will need to purchase for future classes. While there is an added cost to ink, (the 1400 uses 6 separate Claria™ dye-based ink cartridges) students will see a noted improvement in color reproduction, speed, and print fidelity.

Posted by Todd Roeth
8 April 2008

Cyanotype Workshop by Robyn Moore

Monday, April 21st AND Tuesday, April 22nd from 3-5pm on the third floor of Hermann Fine Arts.

What is cyanotype? Cyanotype is an old monochrome photographic printing process that gives a cyan-blue print.

This event is open to all art and design students! Please pay Pam Phillips in Hermann 211, a $10 deposit to hold your seat ASAP. Your money will be returned to you at the workshop. The cyanotype instruction and materials are free, and be prepared to get messy!!!

Ms. Moore will give a lecture on her films and photos on Monday April 21st from 7-8pm in Hermann 308. The lecture is free and open to the campus and Marietta College community.

*Robyn Moore* is currently an Assistant Professor of Photography and Digital Video and Graduate Faculty member, Delta State University, Cleveland, Mississippi. Teaching all levels of traditional and digital photography and digital video production; black and white photography; color photography; history of photography; history of film and video; experimental and alternative applications using photography and video; and art history. She is also the Director, The Delta International Film and Video Festival, Delta State University, Cleveland MS. Creator of the first international film festival hosted by Delta State University. This festival devotes itself to showcasing work by film and video artists from the United States and abroad as well as work created by Mississippi filmmakers and film students at DSU. Website: www.difvf.com. She received her MFA in Photography and filmmaking from Tufts University in affiliation with the School of the Museum of Fine Arts, Boston, Massachusetts. Her work has been included in screenings and exhibitions all over the US.

Posted by Todd Roeth
1 April 2008

Photoshop free online

Adobe Photoshop is available in an online version, Photoshop Express. – https://www.photoshop.com/express/landing.html

The move is reportedly to introduce – and then up-sell paid versions – to new and younger web users (i.e. Facebook, MySpace, Bebo users). The perceived results: our promo-sexual culture will have the power to exercise a new level self-flattery by touching up their user profile images, and clone out the booze, cigarettes, and cleavage on the public-page images of the those climbing the professional ladder. At worse, every image will begin to have very straight teeth or even more powerful – offer the tools to remove your unsavory friends from you photos, whose rude gestures or mere associations would degrade one’s online reputation.

Now it will start to get interesting! The masses are gaining more and more access to tools that were historically unattainable by the untrained (and unaware), but now we are all publishers… of ourselves at least, and the tools are within reach, and the motivation to paint a better picture of ourselves (pun intended) is a better motive than even money can make.

  • ... But nothing in life is free, be aware
Posted by Todd Roeth
18 March 2008

Confluence 2008 Submissions

Confluence Magazine is accepting all Black and White media for Submissions.

Confluence literary Magazine is a collaboration between Marietta College and the Ohio Valley Literary Group and takes it’s name from the merging of the Ohio and Muskingum rivers. Published annually, Confluence celebrates the work of both new and established writers and the artwork from Marietta College students.

Entries are free and are based on a jury process. All submissions must be accompanied by a submission form. Please see Pam Phillips in Hermann 210 for more info. Submission Deadline is April 15

Posted by Todd Roeth
6 March 2008

Brand is Thicker Than Blood

Adidas

Translation:
Barbara Smit
Three Stripes against Puma

Two rivaled brothers and a fight over the leading world brand”

“What do you say to people who think Graphic Design is not a real major (collegiate academic field of study)?” Christina Moritz asked me.

“I don’t say much” was my reply. But sometimes I suppose all graphic designers need to entertain such queries from time to time. It keeps us honest. So here is one anecdote I cite (an athletic theme for Christina):

Adolf Dassler (“Adi”), the founder of Adidas, and Rudolf Dassler, the founder of Puma created two of the dominating global athletic brands. They also have the same last name. That’s because they were brothers.

When it comes to discussing the power and affect of popular perception by way of corporate communication, graphic design, and brute force branding, these two companies illustrate a powerful point. Most of what we consume (see, read, hear, come to believe, buy, eat, drink) is remarkably similar. That is not news to most. But in the case of ‘Adi’ and ‘Rudi’ they have fabricated two ideas that are the antithesis of each other in our mental and market space, despite their shared roots (...shared mother, shared dinner table, shared childhood toys, shared boyhood bathroom space….)

While Graphic Design can hardly take credit (or blame) or the Adidas & Puma story, it does illustrate a contribution of Graphic Design as a message maker and culture maker.

For a little more, read: Adidas versus Puma: Origins of a rivalry between brothers

Posted by Todd Roeth
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